Experts get chosen first. Why be a generalist when you can be an expert? General practitioners are just that- they provide generalized care. Generalized healthcare is not bad- but it is also certainly not elite. When you graduated school did you imagine that you would be average, or did you have a dream of serving…


The Top 3 Posture Myths Busted
Posture is not a new concept; it has been around as long as humans have. Our posture is always with us and carries us through our lives. Posture is commonly taken for granted, so much so that some people don’t realize how vitally important posture is to our health, human function, and longevity. In fact,…

Patients Get Posture: 3 Marketing Strategies to Get New Patients
Just by reading the title of this article you probably did what…? You saw the word “posture” and you instantly shifted in your chair noticing that your shoulders were forward and you are slumped in your seat, am I right? What triggered you to change your physiology when you saw the word “posture”? The trigger…

8 Steps to Mastering The Art of Referrals
Generating referrals is far and above the best way to grow your practice. When someone comes to your office that has been referred by a friend or a colleague, they are pre-educated about chiropractic, about you, and about what to expect in your office. This referral has asked for or has received advice from a…