Posturology The American Posture Institute defines Posturology as the scientific study of the body’s static and dynamic alignment as it stabilizes itself in space against gravity and other forces. Posturology is a science, it is a method for analyzing the design of the body and how the body aligns itself in relationship to the surrounding…
Archives for September 2016
Headaches Be Gone
YES, I WANT MORE EXPERT TIPS!
Diaphragmatic Respiration, a Key Element to Postural Correction
Diaphragmatic Respiration, or also known as “deep breathing” is done by contracting the diaphragm and expanding the abdomen while breathing. Not only can deep breathing keep you performing at your best, it can significantly help improve postural correction. Considering 80% of the American Population presents with low back pain, would you agree that understanding the…
Better Posture for Healthier Children
“Sit up straight, don’t slouch!” A common phrase parents tell their children. Parents recognize the importance of having good posture, but do they actually understand why it is so important for their children? Proper posture plays a fundamental role in the anatomical development of children from a young age. Posture refers to the body’s alignment…
Proper Posture to Protect Your Knees
YES, I WANT MORE EXPERT TIPS!
Inside Look at the Top Posture Certification
One of the most common questions we get asked about the Certified Posture Expert program is how is this certification different from any other posture program. To understand how it’s different, you have to understand where it came from. When we first started in practice, we were like 80% of graduates barely scraping by, struggling…
5 Reasons You Should Become a Posture Expert
Experts get chosen first. Why be a generalist when you can be an expert? General practitioners are just that- they provide generalized care. Generalized healthcare is not bad- but it is also certainly not elite. When you graduated school did you imagine that you would be average, or did you have a dream of serving…
Why the Posture Paradigm is leading the Healthcare Curve
Poor posture has literally become an epidemic in our society. The far majority of people present with advanced postural degeneration, and yet very few practitioners are trained to properly take care of them. To put it into perspective, check out these statistics! 80% of people in the United States suffer from back pain at some…
How to Set Up a Posture Practice on a Small Budget
Many healthcare practitioners believe that to have a Posture Practice they need a lot of new equipment, a large office space, and extra staff members. This is a common myth preventing healthcare providers from making the switch in their practices to be a posture-focused clinic. Good news… You DON’T need a lot of equipment….
Your Golden Ticket to Success in 4 Steps
Your Unique Expert Position (UEP) is the defining factor of your business. The specialty that you represent. The core of your internal and external marketing. The base by which you evaluate all business decisions and growth strategies. Your UEP, when leveraged appropriately, is the golden ticket to success in practice, enabling you and your organization…